Best Tools For DIY SEO – A Way To #1 Position On Google’s SERPs

Whether it’s a fortune 500 company or a small startup – every organization craves the best marketing services they can grab to boost sales and build long-lasting relations with their visiting customers. However, due to limited resources, not every organization can hire experts for marketing services such as SEO (Search Engine Optimisation) and content creation.

Hiring services from such an agency could be heavy on your budget. But worry not! We’ve listed alternative ways in which you can perform SEO on your own.

In this article, we will look at some tools you can access on the internet to help you carry out your SEO. Bonus? We’ll also tell you about the best SEO agency in India that offers premium services at an affordable price.

Exciting? Let’s get started then!

SEMrush:

SEMRUSH is one of the most eminent SEO tools you could find on the internet, and for good reasons.

SEMRUSH has a free version, which would give you limited powers to exercise, but is still good enough to begin your SEO journey.

Once you feed in your keyword, you will have a plethora of things you can do, such as finding out the search volume of your keywords, understanding keyword difficulty, etc.

• Search volume – This enables you to find the number of times your selected keyword is being fed in search bars.
• Keyword Difficulty Score – This would help you in determining how prone your content is to rank on top of google search results when you use a certain keyword.
• Keyword Variation – If you wish to include more keywords that are in conjunction with your content, this tool will assist you in finding more keywords that you could add along with your seed keyword.
• Questions – People usually ask questions regarding products and services they wish to purchase. SEMRUSH enables you to filter out the important questions in tandem with your keywords to put out content about them on your webpage.

Moz Keyword Explorer:

This is another great tool you could use for your search engine optimisation. After creating your account on its website, you would have free access to keyword research and link research tools. But remember, other options can only be unlocked with the paid version of the tool.

When you type in your keyword, you will get a presentation of monthly volume, keyword difficulty, keyword suggestion, and SERP analysis in one glance. Unlike other tools, it also provides information such as organic CTR and Priority. Too much jargon?? Let us explain what these parameters are.

• Organic CTR – Determines the number of clicks that occurred through organic searches instead of paid searches.
• Priority – This considers factors such as difficulty, opportunity, volume, and importance of the keyword used. The better the priority score, the better your keyword would be.

Another plus point about Moz Keyword Explorer is that you gain access to unlimited search results with the free account.

Answer The Public:

If you are looking for a more keyword-oriented SEO tool, Answer the Public might be an easy-to-use SEO tool. It utilises Google and Bing’s autosuggest results to find out the most used keywords.

When you type in your keyword in the search box given, you will get different keyword ideas. You would also get results such as questions regarding the keyword, variations in the used keyword, along with comparisons regarding the keywords, such as ‘or,’ ‘versus,’ etc.

The tools mentioned above are even used by the best SEO agency in India. You could make the most out of search engine optimisation without any price using these tools.

These tools truly make SEO easy for everyone. But if you are still skeptical about doing your SEO on your own, you can always hire an SEO agency in India that would monitor your SEO according to your needs.

AdLift is one such agency that offers premium SEO services to rank your website higher on search engine result pages. Collaborating with the SEO experts at AdLift will help save ample time since performing SEO requires experience and expertise.

So, what are you waiting for? Get in touch with the experts and let SEO take your business to new heights and higher rankings!